lg2: Maison Orphée’s Sea Salt Packaging

lg2 recently devel­oped this clas­sic, and some­what nau­ti­cal, design pro­gram for Maison Orphée’s new line of sea salts:

As an importer and pro­ducer of excep­tional oils and condi­ments, Maison Orphée is proud to extend its prod­uct offer­ing with the launch of a new line of sea salts. Inspired by the company’s 35 other prod­ucts (also cre­ated by lg2 three years ago), the new pack­ag­ing def­i­nitely has its own personality.

Naturally rem­i­nis­cent of the sea, the look is min­i­mal­ist, and mod­ern using stripes to evoke the allure of light­houses and sail­ing. As unique as the pack­ag­ing is, it is these same stripes that cre­ate a link to the other prod­ucts in the Maison Orphée prod­uct range, adding to the grow­ing fam­ily of fine products.

The new sea salt is avail­able in major super­mar­kets across Canada.

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BLOW: Astrobrights Papers Products

To pro­mote the line of Astrobrights papers, Design stu­dio BLOW devel­oped these  bright and col­or­ful paper prod­ucts. Using a flower theme, (which orig­i­nated with this ear­lier project) the design­ers devel­oped a series of Chinese paper fans, note­books and cal­en­dars to show­case the diver­sity of the paper line.

(Also be sure to check out their other work for Astrobrights, includ­ing the Flowergala event mate­ri­als.)

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Type Love: Insolente

Realistic-looking hand let­ter­ing type­faces are hard to come by, so I was ple­santly sur­prised to stum­ble upon Insolente, a fam­ily of two fonts — the pri­mary script and alter­nates — by French foundry La Goupil.

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