CourseHorse NYC: Classes to Take This Week

We’ve teamed up with CourseHorse to bring you a selec­tion of cur­rent NYC classes that will be of par­tic­u­lar inter­est to you. Here’s what we rec­om­mend check­ing out in the next seven days. As a spe­cial treat, DWL read­ers can get $5 off any class with the promo code: design­work­life.

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Here’s what’s hap­pen­ing this week:

Raising Startup Capital

Tonight, April 15th, 6:00PM – 7:30PM / $35
This series will help stu­dents under­stand term sheets, ini­tial rounds of invest­ment, and how to retain value and con­trol. We’ll also dis­cuss what to do with that money once you have it so you can cre­ate exit oppor­tu­ni­ties and poten­tial for future fund­ing.
One of the most crit­i­cal issues fac­ing entre­pre­neurs is decid­ing if and when it makes sense to raise out­side cap­i­tal. Access to cap­i­tal can­not only help accel­er­ate prod­uct devel­op­ment and sales, but in many cases, part­ner­ing with the right investors can influ­ence the tra­jec­tory of a busi­ness.
Sign up here.

Storytelling Skills: Wow Your Crowd

Tonight, April 15th,  8:00PM – 9:30PM / $30 
In this class, stu­dents will learn the two essen­tial ele­ments of sto­ries, the dif­fer­ence between sto­ries and “story-ish” infor­ma­tion, how to apply the Six Senses to cre­ate emo­tional res­o­nance, how to shape a nar­ra­tive across the tra­jec­tory of five beats, and how to zero in on and shape a nar­ra­tive around one sell­ing point.
Sign up here.

Social Media Bootcamp

Tuesday, April 16th, 7:00PM – 10:00PM / $55 
This 3-session series intro­duces stu­dents to the cur­rent social media land­scape and explores how it can be used for max­i­mum results (for brands as well as agen­cies). Participants will leave with a detailed under­stand­ing of both the cur­rent social media land­scape and how to eval­u­ate which tools or social plat­forms are the best fit for their organization’s strate­gic goals.
Sign up here.

Design Gym

Starting Friday, April 19th, 7:00PM – 9:30PM / $250  (mul­ti­ple ses­sions)
In this class you will learn con­cepts and effi­cient ways of design think­ing on solv­ing real world prob­lems and more. The Design Gym puts peo­ple at the cen­ter of prob­lems and solu­tions. Their Weekend Workout is two and a half intense days of col­lab­o­rat­ing and learn­ing a process for cre­ative prob­lem solv­ing. They believe in the power of expe­ri­ence based learn­ing, encour­ag­ing envi­ron­ments, and as few slides as pos­si­ble.
Sign up here.

DSLR 101

Sunday, April 21st, 1:00PM – 5:00PM / $65
Students will learn how to ben­e­fit from the greater power, ver­sa­til­ity and pre­ci­sion of dig­i­tal SLR cam­eras.
The DSLR 101 work­shops will offer 4 hours of instruc­tion for peo­ple who have stepped up to a dig­i­tal SLR cam­era or are plan­ning to make the move.
Instructors will also pro­vide tips on build­ing a camera/lens sys­tem that suits their spe­cial indi­vid­ual inter­ests.
Sign up here.

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Want to plan far­ther ahead? CourseHorse offers a ton of other NYC classes, both this week and down the road. The design, pro­gram­ming, pho­tog­ra­phy and busi­ness classes may be of par­tic­u­lar interest.

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April 15, 2013 – 8:00 am | By Courtney | Posted in Learning | Tagged | Comments (0)

Design Ranch: Meet Our Leaders! Part 2

As promised, I present to you the amaz­ing remain­ing Design Ranch ses­sion lead­ers. Much more to come next week from Texas!

Jay B. Sauceda

Jay B. Sauceda grew up in La Porte, Texas and moved to Austin in 2003. After attend­ing the University of Texas, he began a career in com­mer­cial and edi­to­r­ial pho­tog­ra­phy. His clients include WIRED, Pepsi, Dick’s Sporting Goods, Pentagram, Southwest Airlines, and Texas Monthly. He believes in firm hand­shakes, Willie Nelson, and telling com­pelling stories.

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Judy Schulz

Judy Schulz knows every side of a sheet of paper. A vet­eran in the paper indus­try for over 20 years, she is an award-winning designer with mad skills on the two-sided medium. Judy is the Director of Corporate Sales Promotion and Marketing for Olmsted-Kirk Paper, the friend­liest and old­est paper com­pany in Texas at 107 years strong. Her paper story was recently told in Uppercase Magazine, and she writes about her hand-picked inspi­ra­tion on her blog. Judy is a fero­cious paper enthu­si­ast, iPho­neo­g­ra­pher, book­binder, design geek, fonta­holic, gad­get girl and card-carrying mem­ber of AIGA.

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Mike Woolf

Mike Woolf spent seven years at GSD&M as a writer and cre­ative direc­tor. He cre­ated big ol’ cam­paigns for the likes of Southwest Airlines (“Wanna Get Away?”) and Whataburger (that old guy talkin’).  Twelve years ago, he started Beef and Pie Productions with his part­ners, Andrew and Karen Yates. They make a liv­ing direct­ing com­mer­cials, but they live to make doc­u­men­taries. Five of their short docs pre­miered at SXSW. So did their first fea­ture, the space epic:Man on a Mission: Richard Garriott’s Road to the Stars. It won best doc at SXSW 2010. Likes include brew­ing beer, smok­ing brisket and long walks on the beach. He’s proud to be part of Design Ranch 2013!

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Paul Fucik & Joe Swec of Arts & Recreation

Paul Fucik is a graphic designer, mas­ter screen­printer, and oper­a­tor of Arts and Recreation, a small design shop in Austin, Texas. Paul’s career in design has taken him from boot­leg­ging home-printed shirts at the first Lollapalooza, screen­print­ing rock posters for his favorite bands, becom­ing mas­ter printer for the Serie Project, being a part­ner in The Decoder Ring, and now, run­ning his own shop. Arts and Recreation has been con­sid­ered “Fresh” by Comm Arts, both online and in print. Their work can be found in numer­ous pub­li­ca­tions, on many mobile devices and all over the internet.

Joe Swec is a sign and mural painter based in Austin, Texas. Originally from the San Francisco Bay Area, Joe quit a promis­ing career in struc­tural engi­neer­ing to pur­sue a career in art and design. He had been prac­tic­ing the tra­di­tional craft of hand-painted signs for many years, handed down to him from his grandfather’s fas­ci­na­tion with clas­sic design, sign paint­ing and cal­lig­ra­phy. Joe has now been sign paint­ing pro­fes­sion­ally for 3 years, work­ing mostly in Texas and with some of the city’s best design firms, and he won Austin Chronicle’s “Best of Austin” 2012. He’s met his goal of doing what he loves for a liv­ing: next up is more art shows and surf trips.

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Niels Cosman

Niels Cosman is an artist and designer cur­rently liv­ing and work­ing between Cambridge, Massachusetts and Brooklyn, New York. He received a Masters of Industrial Design from the Rhode Island School of Design in 2007 and a Bachelor of Science in Mechanical Engineering from the Massachusetts Institute of Technology in 2005. In 2012, he was selected as the Pilchuck Glass School Auction cen­ter­piece designer. Niels is cur­rently adjunct fac­ulty in the RISD Glass Department.

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The Decoder Ring

The Decoder Ring is a screenprint-focused stu­dio for hire, spe­cial­iz­ing in posters, prod­ucts and fine art prints. Decoder part­ners on many projects with design and brand devel­op­ment stu­dio Helms Workshop, and oper­ates out of space in the Workshop Compound in South Austin.

The com­pany began in 2004 as a design col­lab­o­ra­tive with a focus on design and screen print­ing for the music indus­try. In short time, the stu­dio won acclaim for its bold, unique approach and has been fea­tured in pub­li­ca­tions, fes­ti­vals and gallery shows across the world.

In 2010, part­ner Geoff Peveto took own­er­ship of the com­pany, shift­ing the studio’s focus toward screen printed projects and the acclaimed Decoder Fine Art Print Series. The project hosts famed artists and design­ers for stu­dio res­i­den­cies, cre­at­ing multi-layered fine art serigraphs.

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April 12, 2013 – 11:00 am | By Courtney | Posted in Design | Tagged , | Comments (0)

Creative Market Photoshop Extension

Earlier this week, the folks at Creative Market launched a pretty impres­sive new dig­i­tal prod­uct, the Creative Market Photoshop exten­sion. The exten­sion allows you to browse, search and buy Creative Market dig­i­tal assets with­out ever leav­ing Photoshop; which, for many design­ers, may sig­nif­i­cantly stream­line work­flow. You can install the panel for free, as long as you have CS5 or above. One of the fea­tures I espe­cially love is that you can access all of your saved col­lec­tions and pre­vi­ous pur­chases right there, giv­ing you the abil­ity to one-click install prod­ucts with­out dis­rupt­ing your work.

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I’ve just hit the tip of the ice­berg here, so for more info about every­thing you can do with the exten­sion, be sure to check out this post where Creative Market reveals all the details. And if you’re curi­ous about how this prod­uct came to be, Gerren Lamson’s also writ­ten an in-depth post about some of the think­ing that went into its devel­op­ment. If you’re already sold, you can down­load the exten­sion for your­self right here.

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April 12, 2013 – 10:00 am | By Courtney | Posted in Design | Comments (1)