Ben Whitla recently launched a newly designed — and entirely responsive — site. When looking around, I was most excited to get a new, closer look at the identity development he did for DBGB Kitchen and Bar (completed while at Korn Design). The design references vintage beer labels and machinery used in the open kitchen in the space, and includes a primary banner mark (shown on the menu and mug) plus a series of secondary supporting logos.







Inspired By: Vintage Labels and Tags
Alt Group.: Fisher
Inside Space 150
Ben Whitla
2 Comments
Great identity. Interesting take on keeping the feel of a brand consistent, but changing up the font/style in the logo.
Great place to have a drink !