Design Work Life: Cataloging Inspiration Daily

By way of Laura Berglund’s port­fo­lio I found this super fun restau­rant brand­ing project by Design Ranch, where she is cur­rently employed. Here’s the deal:

Restaurant owner Jim Sheridan was look­ing for a brand that spoke to his new restau­rant con­cept of fast-fresh, organic, chef-inspired street food– that’s still afford­able. Thus, Unforked was born, undo­ing what peo­ple think they know about food. It can be healthy and high qual­ity, with­out com­pro­mis­ing price!

Design Credits:
Design Firm: Design Ranch
Graphic Designer: Laura Berglund
Art direc­tion: Ingred Sidie & Michelle Sonderegger
Copywriting: Claire Gude
Client: Jim Sheridan, Sheridan’s Frozen Custard