Stockholm Design Lab: Vårdapoteket Identity

The vibrant iden­tity was designed by Stockholm Design Lab for Vårdapoteket, a Swedish phar­macy chain. What a breath of fresh air it would be to shop in such col­or­ful envi­ron­ment, espe­cially com­pared to the typ­i­cal Duane Reade I fre­quent here in NYC. Plus, the col­or­ful organ pat­tern reminds me of Josef Frank’s work — which I love — a per­fectly appro­pri­ate ref­er­ence since he adopted Swedish cit­i­zen­ship later in life.

via Co. Design

You might also enjoy:

  1. Thumbnail25ah
  2. ThumbnailPattern Art & Julia Rothman
  3. ThumbnailPattern Tutorials: a round-up
  4. ThumbnailLove What You Do
This entry was written by Courtney, posted on January 30, 2012 at 9:00 am, filed under Design and tagged , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.

3 Comments

  1. peter doherty
    Posted January 30, 2012 at 12:53 pm | Permalink

    Beautifully sim­ple. To strip things down to a sim­ple aes­thetic and com­mu­ni­cate so effec­tively seems so hard to do for design­ers who get lost in the excite­ment of pho­to­shop and asso­ci­ated gad­getry. Brilliant stuff. Many thanks for posting.

  2. Meryl
    Posted February 2, 2012 at 1:28 pm | Permalink

    What an insanely great use of color and shape. Absolutely wonderful

  3. - aurélie -
    Posted February 3, 2012 at 10:58 am | Permalink

    Very good idea, very good way too illus­trate the body!
    Thank you for sharing!

Post a Comment

Your email is never shared. Required fields are marked *

*
*