Tad Carpenter: Yeah! Burger

Tad Carpenter’s new brand­ing for Yeah! Burger is just plain fun. The Atlanta-based (and expand­ing) chain wanted a fresh approach to reflect their com­mit­ment to local and organic food, and that was cer­tainly achieved with this play­ful, col­or­ful and inter­ac­tive brand. Here’s hop­ing that they work their way up the East Coast as they expand! In the mean­time, you can check out lots more images to see on Tad’s Flickr.

 

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This entry was written by Courtney, posted on September 14, 2011 at 9:00 am, filed under Design, Illustration and tagged , , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.

9 Comments

  1. Vigor Restaurant Branding
    Posted September 14, 2011 at 10:06 am | Permalink

    The work is as deli­cious as the burg­ers them­selves. Great brand here in Atlanta. Also fea­tured them in Fire It up (www​.fire​itup​book​.com), PS. Your copy is on the way. :D

  2. Harry
    Posted September 14, 2011 at 2:54 pm | Permalink

    Ahhhmazing!

  3. Matt Roeser
    Posted September 14, 2011 at 4:13 pm | Permalink

    This is great work that gives the brand so many fun ele­ments to use. Way to go Tad!

  4. erica p.
    Posted September 14, 2011 at 7:53 pm | Permalink

    Love it — so play­ful and fun!

  5. Aaron Laibson (@craftybast)
    Posted September 15, 2011 at 11:14 am | Permalink

    I and all of my friends here in Atlanta love YB and eat there often. I’m very curi­ous though: the last image is a screen­shot of a full-fledged web­site but yeah​burger​.com has (and has only ever had) a sim­ple splash page. Is this comp some­thing that was trashed in favor of the splash page, or a sign of things to come?

  6. tad carpenter
    Posted September 15, 2011 at 11:42 pm | Permalink

    Thanks for all the nice com­ments every­one! So much more to come from me and Yeah! Burger.
    Aaron: That is the new full fledged web­site com­ing soon. Current site is just a place holder.…patience. :)

  7. Graphiste Marseille
    Posted September 19, 2011 at 8:07 am | Permalink

    Simple logo and great brand­ing work. That is a really cool job

  8. Abigail
    Posted September 20, 2011 at 9:01 am | Permalink

    Buttons! You know a place is cool when they include but­tons! Fantastic type!

  9. Hihi
    Posted October 1, 2011 at 4:52 pm | Permalink

    Pretty sim­i­lar to Illegal Burger: http://​www​.the​met​ric​sys​tem​.no/​e​n​g​/​p​a​g​e​s​/​7​0​-​i​l​l​e​g​a​l​_​b​u​r​ger

8 Trackbacks

  1. By Addicted to naps. | Danelle Bourgeois on September 18, 2011 at 12:37 am

    […] Very fun brand­ing for Yeah! Burger by Tad Carpenter. I love that ‘yeah!’ font, the quirky illus­tra­tion and the speech bub­ble sig­nage. Very play­ful! {via Design Work Life} […]

  2. By design work life » Tad Carpenter: Yeah! Burger | Design That Sticks on September 20, 2011 at 4:03 pm

    […] via http://​www​.design​work​life​.com/​2​0​1​1​/​0​9​/​1​4​/​t​a​d​-​c​a​r​p​e​n​t​e​r​-​y​e​a​h​-​b​u​r​g​er/ […]

  3. By YEAH!汉堡——快餐店标志与视觉形象设计 | 标志电台 on September 21, 2011 at 5:46 am

    […]  标志电台译自de­sign­work­life […]

  4. By . cherry . merry . mint . » Blog Archive » Yeah! Burger on September 26, 2011 at 4:33 pm

    […] o Barracuda. Tal vez haya más y no los conozco, en fin. Encontré este lugar en Atlanta, se llama Yeah! Burger. Se ve muy diver­tido y la comida es orgánica. Los per­son­ajes en las pare­ces lucen muy […]

  5. By {brandgasm} Yeah! Burger on October 6, 2011 at 6:23 pm

    […] {found via design​work​life​.com} […]

  6. By Yeah Burger | pinky promise on October 7, 2011 at 2:55 pm

    […] coole huis­stijl voor burger restau­rant! Via design work life » Tad Carpenter: Yeah! Burger. This entry was posted in huis­stijl, illus­traties by ineke. Bookmark the […]

  7. By Ovelha Negra Design Identidad do Yeah! Burger by Tad Carpenter via design work life on February 4, 2012 at 6:59 pm

    […] Identidad do Yeah! Burger by Tad Carpenter […]

  8. By J7creative | great name for a burger joint and and even better branding package. Love everything from the color and type treatment to the deliverables. Fantastic all around. I hope the burgers live up to the design.  on July 15, 2012 at 11:05 pm

    […] Yeah Burger! Branding Tags: burg­ers, color, design, food, pack­ag­ing, typog­ra­phy Leave a ReplyWant to join the dis­cus­sion? Feel free to contribute! […]

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