Inhouse Design: The Supernatural Packaging

I absolutely love this pack­ag­ing for The Supernatural wine by New Zealand’s InHouse Design. Here’s a bit of back­ground in their own words:

Whilst the name of this wine clev­erly aludes to its sus­tain­able qual­i­ties we wanted the imagery to avoid any clean, green, organic stereo­types. Instead, play­ing on the word ‘Supernatural’ the label is treated as a cab­i­net of curiosi­ties includ­ing other-worldly objects drawn from nat­ural history.

via Best Awards

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  1. By supernatural packaging « On Reserve on September 15, 2011 at 10:38 pm

    […] design work life » Inhouse Design: The Supernatural Packaging. Like this:LikeBe the first to like this post. […]

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