Alemagna Rebranding

This post was pub­lished tem­porar­ily last week as a result of some unex­pected site blips — apolo­gies if you hap­pened to catch the incom­plete version!

Alemagna, an Italian sweets and con­fec­tionary fac­tory with a rich his­tory, was recently rebranded to posi­tion the com­pany as a more high-end, ele­gant prod­uct. Milan-based designer, Erasmo Ciufo. con­tributed design and art direc­tion to the project, which resulted in a top-to-bottom redesign, from the logo to the pack­ag­ing and more.

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