This project by Craig Skinner is right up my alley. A rebranding of McCraw’s Confections required the designers to update the brand without losing sight of their small town Texas roots. The new playful identity was then applied to packaging, displays and advertisements.What a fun project to work on!





Social Design House: Old Town Tender
Creative Roots
Vesa Sammalisto: City of Hyvinkää
Downtown Crossing
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Way to go Craigers … you are getting some serious mileage out of this one.
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