Swerve

In 2007, HunterGatherer was charged with help­ing to launch the Swerve Festival, an event cel­e­brat­ing West Coast cre­ative cul­ture. The play­ful brand­ing they came up with was achieved with hand-painted, hand-cut wood forms, and all of the ani­ma­tions were were stop-motion pieces cre­ated in-camera. Take a look at the rest of the brand­ing, includ­ing the ani­ma­tions, right here.

Swerve 01

Swerve 03

Swerve 04

via FFFFOUND!

One Comment

  1. Posted June 30, 2009 at 10:09 pm | Permalink

    Very cool! It’s such a unique concept.

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